---
title: How to Create HubSpot Blog Posts with SEO Recommendations
description: Learn how to create hubspot blog posts with seo recommendations. Step-by-step guide with screenshots.
image: https://www.thequantumleap.business/hubfs/blog-heroes/208919548536.jpg
---

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HubSpot How-To

# How to Create HubSpot Blog Posts with SEO Recommendations

![Shawn Peterson](https://app.hubspot.com/settings/avatar/302c8f1c89d02ca246cde4013c3cac15) Shawn Peterson·Mar 8, 2026, 1:22:06 PM 

![](https://www.thequantumleap.business/hubfs/blog-heroes/208919548536.jpg)

## How to Create HubSpot Blog Posts with SEO Recommendations

Source: HubSpot Knowledge Base: Create and customize blog posts

In the digital marketing landscape, your blog is often the front door to your business. HubSpot provides a robust, integrated platform that allows you to draft, optimize, and publish content without ever leaving your CRM. By utilizing HubSpot’s built-in SEO recommendations and intuitive drag-and-drop editor, you can ensure every post you write is not only engaging for readers but also primed for search engine success. This guide will walk you through the end-to-end process of crafting a high-performing blog post in HubSpot.

## ✅ Key Takeaways

- Navigate to Content \> Blog to initiate new post creation.
- Use Focus Mode for a distraction-free writing environment.
- Leverage the "Optimize" sidebar for real-time SEO fixes.
- Customize URL slugs and meta descriptions in the Settings panel.
- Utilize Content Remix (Pro/Enterprise) to repurpose posts for other channels.

1

## Start a New Blog Post

To begin, log into your HubSpot account. Navigate to **Content** in the top navigation bar and select **Blog**. In the top right corner of the blog dashboard, click the orange **Create** button.

A dialog box will appear asking you to specify the details for your new post. You must select which blog you are posting to (if you host multiple blogs) and choose the appropriate language. This ensures your post is filed correctly within your site's architecture.

**Pro Tip:** If you are feeling a bit stuck on a topic, HubSpot's "Breeze" AI assistant can help generate outlines or full drafts based on a few simple prompts.

2

## Draft Your Content

Inside the editor, click on the **Blog Content** module to begin typing. You have access to a rich text toolbar that allows you to format headers, bold text, and insert links. For a more streamlined experience, toggle the **Focus Mode** switch in the upper right corner to hide distracting sidebars.

To keep your blog listing page clean, remember to insert a **Read more separator**. This dictates how much of the post is shown as a preview before a reader has to click "Read More." Drag and drop this separator to the natural breaking point of your introduction.

3

## Customize Basic Post Settings

Before publishing, you need to configure the metadata that search engines and social media platforms use. Click on the **Settings** tab at the top of the editor. Here, you can edit the **Blog title**, the **Content slug** (the part of the URL that comes after the domain), and the **Meta description**.

![HubSpot blog settings dialog box showing title and slug fields](https://www.thequantumleap.business/hubfs/Blog%20Images%20AI/how-to-create-hubspot-blog-posts-with-seo-recommendations-inline-1772987384585.png)

The Settings dialog box allows you to customize the blog title, choosing the specific blog host, and editing the content slug for better SEO.

Ensuring your content slug is descriptive and contains your primary keyword is a fundamental step in on-page SEO. Avoid using long, complex strings of numbers or dates in your URL.

4

## Optimize for Search Engines

HubSpot includes a powerful "Optimize" tool that acts like a built-in SEO consultant. Click the **graph icon** in the left sidebar to open the SEO panel. This tool scans your post in real-time and provides a checklist of improvements.

![HubSpot SEO optimize sidebar showing image recommendations](https://www.thequantumleap.business/hubfs/Blog%20Images%20AI/how-to-create-hubspot-blog-posts-with-seo-recommendations-inline-1772987385093.png)

The Optimize section analyzes your content and alerts you to missing alt text, thin content, or missing keywords.

The optimizer checks for critical factors such as:

- Missing alt text for images
- Meta descriptions that are too long or too short
- Proper use of H1 and H2 headers
- Internal and external link counts

5

## Publish or Schedule Your Post

Once you are happy with the content and have addressed the SEO recommendations, navigate to the **Publish** tab. You have two options: publish immediately or schedule the post for a future date. Scheduling is ideal for maintaining a consistent content calendar without manual intervention.

For users on Content Hub Professional or Enterprise plans, you will also see an option for **Content Remix**. This incredible feature allows you to automatically turn your blog post into social media snippets, emails, or even landing pages, maximizing the ROI of every word you write.

![Content Remix feature in HubSpot editor](https://www.thequantumleap.business/hubfs/Blog%20Images%20AI/how-to-create-hubspot-blog-posts-with-seo-recommendations-inline-1772987385572.png)

HubSpot Professional and Enterprise users can use the Content Remix tool to quickly repurpose their published blog post into other content formats.

6

## Review Performance and Related Resources

Your work isn't done once you click publish. Regularly check your blog dashboard to see how your posts are performing in terms of views, click-through rates, and lead generation. HubSpot provides integrated analytics that connect your blog performance directly to your sales pipeline.

![HubSpot onboarding and related content guides](https://www.thequantumleap.business/hubfs/Blog%20Images%20AI/how-to-create-hubspot-blog-posts-with-seo-recommendations-inline-1772987386109.jpg)

Access HubSpot's secondary guides to master advanced blogging features and tracking.

## ❓ Frequently Asked Questions

### Can I change a blog post URL after it's published?

Yes, you can edit the slug in the Settings tab. However, HubSpot will recommend setting up a 301 redirect to ensure that anyone clicking the old link is sent to the new one without seeing a 404 error.

### What is a "Read more separator"?

It is a tool that tells HubSpot where to cut off the text for the blog "listing" or index page. It encourages users to click the full post to continue reading.

### Where do I find the SEO recommendations?

Look for the bar graph/gauge icon in the left-hand sidebar of the content editor. This opens the "Optimize" panel.

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### [![How to Build AI Agents for Your Business Without Losing Control](https://www.thequantumleap.business/hubfs/blog-images/agent-standard-featured.png) Sep 27, 2026, 12:40:14 PM How to Build AI Agents for Your Business Without Losing Control](https://www.thequantumleap.business/resources/how-to-build-ai-agents-for-business-without-losing-control)

### [May 26, 2026, 2:53:43 PM Email Deliverability for Sales Reps](https://www.thequantumleap.business/resources/email-deliverability-for-sales-reps)

### [![What is Account-Based Marketing (ABM) and How Does It Work with HubSpot? The Ultimate Guide](https://www.thequantumleap.business/hubfs/blog-heroes/208917728687.jpg) Mar 8, 2026, 1:22:10 PM What is Account-Based Marketing (ABM) and How Does It Work with HubSpot? The Ultimate Guide](https://www.thequantumleap.business/resources/account-based-marketing-abm-hubspot-guide-3)

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        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Role-based HubSpot training for sales, marketing and service teams.",
        "name" : "HubSpot Training",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/hubspot-training"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Revenue operations design and management across sales, marketing and service.",
        "name" : "RevOps Services",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/revops-services"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "ZoomInfo consulting, administration and managed services from a ZoomInfo Solutions Partner.",
        "name" : "ZoomInfo Services",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/zoominfo-as-a-service"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "ConnectAndSell powered outbound with lists, scripts, live coaching and accountability.",
        "name" : "Outbound Sales and Sales Blitz",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/outbound-sales"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "AI SDRs and support, Claude and OpenAI integrations, custom builds and workflow automation.",
        "name" : "AI Solutions",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/ai-solutions"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Finds buying signals and hidden opportunities inside a dealer's own data.",
        "name" : "AI Lead Finder",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/ai-lead-finder"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Inbound marketing, content, SEO and AEO, and paid media.",
        "name" : "Marketing Services",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/marketing-services"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Search and answer-engine optimization for B2B companies.",
        "name" : "SEO and AEO Services",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/seo-aeo-services"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "B2B websites on HubSpot CMS built to convert.",
        "name" : "Website Design",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/website-services"
      }
    }, {
      "@type" : "Offer",
      "itemOffered" : {
        "@type" : "Service",
        "areaServed" : {
          "@type" : "Country",
          "name" : "United States"
        },
        "description" : "Fractional revenue leadership for companies not ready for a full-time hire.",
        "name" : "Fractional Leadership",
        "provider" : {
          "@id" : "https://www.thequantumleap.business/#organization"
        },
        "url" : "https://www.thequantumleap.business/fractional-leadership"
      }
    } ],
    "name" : "Quantum Business Solutions services"
  },
  "knowsAbout" : [ "HubSpot CRM", "Revenue Operations", "Sales Acceleration", "AI for B2B Sales", "ConnectAndSell", "ZoomInfo", "Sales Enablement", "Pipeline Management", "Lead Scoring", "CRM Data Hygiene", "HubSpot Onboarding", "HubSpot Implementation", "Office Technology Dealers", "Managed Service Providers" ],
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://www.thequantumleap.business/hubfs/Quantum%20Business%20Solutions%20Logo.png"
  },
  "name" : "Quantum Business Solutions",
  "review" : [ {
    "@type" : "Review",
    "author" : {
      "@type" : "Person",
      "name" : "Christino, J."
    },
    "datePublished" : "2026-09-11",
    "name" : "These guys know their stuff",
    "publisher" : {
      "@type" : "Organization",
      "name" : "HubSpot Solutions Directory"
    },
    "reviewBody" : "We're still pretty early in our work with Quantum, but this is definitely going to be the right move for us. Marko has already helped us untangle a difficult syncing issue between HubSpot and Agent Dealer. Their handle on CRMs and AI integration is impressive.",
    "reviewRating" : {
      "@type" : "Rating",
      "bestRating" : "5",
      "ratingValue" : "5",
      "worstRating" : "1"
    },
    "url" : "https://ecosystem.hubspot.com/marketplace/solutions/quantumbusinesssolutions"
  }, {
    "@type" : "Review",
    "author" : {
      "@type" : "Person",
      "name" : "Otoka, S."
    },
    "datePublished" : "2026-08-10",
    "name" : "A Trusted Partner in Our CRM Transformation",
    "publisher" : {
      "@type" : "Organization",
      "name" : "HubSpot Solutions Directory"
    },
    "reviewBody" : "Working with Quantum Business Solutions has been one of the best decisions we've made during our CRM migration. They bring deep expertise, excellent communication, and a genuine commitment to helping their clients succeed.",
    "reviewRating" : {
      "@type" : "Rating",
      "bestRating" : "5",
      "ratingValue" : "5",
      "worstRating" : "1"
    },
    "url" : "https://ecosystem.hubspot.com/marketplace/solutions/quantumbusinesssolutions"
  }, {
    "@type" : "Review",
    "author" : {
      "@type" : "Person",
      "name" : "Blatchford, J."
    },
    "datePublished" : "2023-08-17",
    "name" : "Quantum has introduced AI to Image 2000 so we can further enhance and improve our marketing.",
    "publisher" : {
      "@type" : "Organization",
      "name" : "HubSpot Solutions Directory"
    },
    "reviewBody" : "Our experience has been wonderful. Quantum is a well-run company from top to bottom. They are very detailed and organized when it comes to keeping us on track. They are willing to help on any level of marketing and training. A pleasure to work with.",
    "reviewRating" : {
      "@type" : "Rating",
      "bestRating" : "5",
      "ratingValue" : "5",
      "worstRating" : "1"
    },
    "url" : "https://ecosystem.hubspot.com/marketplace/solutions/quantumbusinesssolutions"
  } ],
  "sameAs" : [ "https://www.linkedin.com/company/quantum-business-solutions", "https://ecosystem.hubspot.com/marketplace/solutions/quantumbusinesssolutions" ],
  "serviceArea" : {
    "@type" : "Country",
    "name" : "United States"
  },
  "telephone" : "+1-712-389-4639",
  "url" : "https://www.thequantumleap.business"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.thequantumleap.business/#website",
  "@type" : "WebSite",
  "inLanguage" : "en-US",
  "name" : "Quantum Business Solutions",
  "potentialAction" : {
    "@type" : "SearchAction",
    "query-input" : "required name=search_term_string",
    "target" : "https://www.thequantumleap.business/search?q={search_term_string}"
  },
  "publisher" : {
    "@id" : "https://www.thequantumleap.business/#organization"
  },
  "url" : "https://www.thequantumleap.business"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BreadcrumbList",
  "itemListElement" : [ {
    "@type" : "ListItem",
    "item" : "https://www.thequantumleap.business/",
    "name" : "Home",
    "position" : 1
  }, {
    "@type" : "ListItem",
    "item" : "https://www.thequantumleap.business/resources",
    "name" : "Resources",
    "position" : 2
  }, {
    "@type" : "ListItem",
    "item" : "https://www.thequantumleap.business/resources/how-to-create-hubspot-blog-posts-with-seo-recommendations-1772987386948",
    "name" : "How To Create HubSpot Blog Posts With SEO Recommendations 1772987386948",
    "position" : 3
  } ]
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "HowTo",
  "description" : "A comprehensive guide on creating, optimizing, and publishing blog posts using the HubSpot CMS.",
  "name" : "How to Create HubSpot Blog Posts with SEO Recommendations",
  "step" : [ {
    "@type" : "HowToStep",
    "name" : "Start a New Blog Post",
    "text" : "Navigate to Content > Blog and click Create to select your blog and language."
  }, {
    "@type" : "HowToStep",
    "name" : "Draft Your Content",
    "text" : "Use the rich text editor or Focus Mode to write your blog content and insert a Read more separator."
  }, {
    "@type" : "HowToStep",
    "name" : "Customize Basic Settings",
    "text" : "Configure the blog title, content slug, and meta description in the Settings tab."
  }, {
    "@type" : "HowToStep",
    "name" : "Optimize for SEO",
    "text" : "Open the Optimize sidebar to check for missing alt text, keyboard placement, and other SEO factors."
  }, {
    "@type" : "HowToStep",
    "name" : "Publish or Schedule",
    "text" : "Finalize your post and choose to publish now or schedule it for a later date."
  } ]
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "FAQPage",
  "mainEntity" : [ {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Yes, you can edit the slug in the Settings tab. HubSpot will prompt you to set up a 301 redirect automatically."
    },
    "name" : "Can I change a blog post URL after it's published?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "It cuts off the text on the blog listing page, forcing users to click through to read the full article."
    },
    "name" : "What is a Read more separator?"
  } ]
}
```