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Strategic Partner · ZoomInfo Solutions Partner Program
For ZoomInfo CustomersZoomInfo + HubSpot Revenue Accelerator
Maximize the combined power of ZoomInfo and HubSpot to drive pipeline growth and velocity.
Quantum partners with ZoomInfo customers to systemize their go-to-market motion — turning ZoomInfo data, intent signals, and HubSpot workflows into a single engine that accelerates pipeline, lifts adoption, and protects renewals.
Free for ZoomInfo customers · No commitment · 1–2 sessions with a HubSpot & ZoomInfo expert
Revenue Data™
Implementations
Where ZoomInfo + HubSpot compounds
ZoomInfo gives your team the data and intent signals. HubSpot gives them the workflow engine. The pipeline lift comes when those two are wired together as a single motion. Here's what the data shows for customers who have done that work:
When ZoomInfo intent triggers HubSpot sequences vs. cold outbound.
For teams using ZoomInfo enrichment + HubSpot lifecycle automation together.
For ZoomInfo customers with a fully wired HubSpot integration vs. dashboard-only usage.
Estimates based on Quantum's customer assessments across 100+ ZoomInfo + HubSpot customers.
Eight places where pipeline gets unlocked
These are the eight patterns we see most often when teams are ready to move from "we have ZoomInfo and HubSpot" to "they're working together as a system."
01 · Drive consistent usage across the team
Wire ZoomInfo into the daily HubSpot workflow so reps reach for it naturally as part of their pipeline motion.
02 · Activate intent data fully
Turn ZoomInfo intent signals into automated HubSpot workflows, sequences, and alerts — not just dashboard views.
03 · Accelerate pipeline velocity
Replace manual list-pulling and copy-paste with automated enrichment, routing, and lifecycle triggers.
04 · Extend onboarding into operationalization
Move from platform fluency to systemized go-to-market motions backed by SOPs and live coaching.
05 · Define ICP and personas inside the CRM
Map ZoomInfo firmographic, technographic, and intent criteria to HubSpot personas and active lists.
06 · Catch every opportunity
Surface stalled deals, expansion plays, and net-new prospects with HubSpot workflows fired by ZoomInfo signals.
07 · Strengthen the integration
Full field mapping, dedup logic, lifecycle triggers, and custom properties — beyond turning the connector on.
08 · Build cross-sell and re-engagement systems
Account-based plays for cross-sell, dormant-deal revival, and net-new prospect motions on autopilot.
Three outcomes that move the metrics
Every engagement is designed to drive measurable progress on the metrics that matter most to ZoomInfo customers and the CSMs supporting them.
Renewal Confidence
Customers who see fast, measurable ROI from ZoomInfo renew with confidence. Live training, structured workflows, and a system that runs automatically make the value visible.
For CSMs: Clear evidence of value at QBR time, fewer at-risk conversations.
Adoption That Sticks
Every deliverable is installed in the customer's HubSpot portal with SOPs. Reps reach for ZoomInfo because it's wired into their daily workflow — not because they were told to.
For CSMs: Higher login rates, richer usage telemetry, easier QBRs.
Higher Credit Utilization
Intent workflows, ICP list-building, and auto-enrichment turn credits into pipeline. Customers see clear ROI on their investment.
For CSMs: Credit burn-down justifies tier upgrades and protects renewals.
The 5 Cs of Revenue Data
A sequential framework for transforming ZoomInfo data into pipeline. Each stage compounds on the one before it — and for each stage, there's one approach that scales without breaking down.
Capture
Integration everywhere. Every touchpoint, account, and activity in the system without rep effort. Email, calls, calendar, ZoomInfo enrichment — logged automatically.
Clean
Prevent at entry. Validation rules, required fields, and dedup checks that fire before records save. The best clean is the one you don't have to do later.
Connect
Hub-and-spoke. HubSpot becomes the source of truth. ZoomInfo, calendar, calls, and ERP all feed it — no point-to-point sprawl.
Communicate
Triggered & segmented. Behavior-triggered sequences fired by ZoomInfo intent. ABM plays for top accounts. Personalization at scale.
Convert
Exit criteria + closed-loop. Pipeline stages that can't advance without proof. Attribution that ties activity to closed-won. Forecasting you can trust.
Each C makes the next one possible — fix the foundation first, and downstream tooling actually delivers.
From activated to operationalized
ZoomInfo's onboarding builds the foundation. Quantum's Accelerator extends that foundation into a fully operationalized HubSpot system. Here's how the two layers fit together.
| Capability | ZoomInfo Onboarding | + QBS Accelerator |
|---|---|---|
| ICP Definition | Platform filters and saved searches | Custom ICP workshop covering firmographic, technographic, and intent criteria — mapped into HubSpot |
| CRM Integration | Native connector activated | Full field mapping, dedup logic, lifecycle triggers, and custom properties layered on top |
| Buyer Personas | Job function and management level data | HubSpot personas tied to ZoomInfo data and operationalized in workflows and sequences |
| Industry Lists | Saved searches in ZoomInfo | Segmented HubSpot active lists mapped to verticals, with auto-enrollment from ZoomInfo |
| Data Hygiene | Enrichment available on demand | Duplicate detection, stale-record flagging, and re-enrichment workflows running automatically |
| Intent Data | Dashboard and saved searches | Workflow automation that pushes intent into nurture flows or sales sequences in HubSpot |
| Sales Sequences | Engage available as add-on | HubSpot sequences auto-triggered by ZoomInfo intent signals, with QBS-built templates |
| Training | Self-paced library and live sessions | Role-specific 1:1 sessions for reps and HubSpot admins on the integrated workflow |
| Cross-Sell Motions | Account research available | Account-based plays that surface expansion opportunities in real time |
| Reporting | Native dashboards | Executive scorecards tying ZoomInfo activity to HubSpot pipeline and closed-won revenue |
From booking to pipeline impact
Here's exactly what happens after you book — no surprises, no commitment past the two free sessions.
Book your session
Pick a 60-min slot that works for your team. We send a calendar invite + intake form.
Discovery + audit
60-min working session. We review your ZoomInfo + HubSpot setup and adoption signals.
Roadmap delivery
Second 60-min session. We deliver your tailored 30/60/90-day Accelerator roadmap.
Execute (DIY or Quantum)
Run the roadmap yourself, or engage Quantum for full implementation. Your call.
Total time investment: Two hours of working sessions + a roadmap that's yours to keep, with or without continued QBS engagement.
Two working sessions. Zero cost.
ZoomInfo customers can request a complimentary working session with Quantum to assess where the biggest pipeline opportunities are and walk away with a concrete plan.
Discovery & Audit
A 60-minute working session where we review your current ZoomInfo configuration, HubSpot integration, and team's adoption signals. You leave with a clear picture of what's working and what's ready to scale.
- Adoption scorecard for your team
- Top 3 pipeline acceleration opportunities
- Quick-win recommendations you can implement that week
Build Plan & Roadmap
A second 60-minute session — within two weeks of the first — where we deliver a tailored Accelerator roadmap tied to your renewal date and pipeline goals. Take the plan and run it yourself, or engage Quantum to execute.
- 30 / 60 / 90-day Accelerator roadmap
- HubSpot assets to deploy in priority order
- Suggested ICP, intent triggers, and sequence framework
No engagement required. The roadmap is yours to keep, with or without continued QBS involvement.
ZoomInfo's HubSpot implementation partner
Built specifically for ZoomInfo customers who run on HubSpot. Deep expertise in both platforms, with production experience wiring them together as a single revenue engine.
◆ HubSpot Diamond Partner
Hundreds of client accounts implemented across Sales Hub, Marketing Hub, and custom integrations.
◆ ZoomInfo Solutions Partner
Deep expertise in data optimization, intent workflows, and HubSpot CRM integration.
◆ 5 Cs of Revenue Data
Capture, Clean, Connect, Communicate, Convert — a methodology that drives 25%+ bottom-line growth.
◆ Integration Specialists
Production experience connecting ZoomInfo to HubSpot, Salesforce, n8n, and custom middleware.
Common questions
Is the working session really free?
Yes. The two complimentary sessions are part of Quantum's strategic partnership with ZoomInfo. There's no engagement requirement and the roadmap you receive is yours to keep.
Who should attend the working sessions?
Ideally your sales operations lead, your top sales rep or sales manager, and the person who owns your HubSpot portal. We can run sessions with smaller groups, but representation across these three roles produces the strongest plan.
Will this require my IT team's involvement?
No IT involvement is needed for the two working sessions — they're conversational and audit-focused. If you choose to have Quantum execute the roadmap, we work directly with your HubSpot admin. We don't require server access, custom development, or infrastructure changes.
What if we're already mid-implementation with another partner?
That's fine. The Accelerator focuses specifically on the ZoomInfo + HubSpot integration layer, which complements rather than replaces broader implementation work. We're happy to coordinate with your existing partner or focus on areas they aren't covering.
How does this fit with ZoomInfo's onboarding?
The Accelerator picks up where ZoomInfo's onboarding builds the foundation — operationalizing it inside HubSpot. We focus on workflow automation, intent-driven outreach, and measuring impact on pipeline. The two layers complement each other.
What if we don't use HubSpot?
The Accelerator framework also applies to Salesforce. Reach out and we'll confirm whether your current stack fits before scheduling.
How long does an Accelerator implementation take?
Most clients complete the full Accelerator in 4–6 weeks after the working sessions, depending on scope. Quick-win deployments — intent workflows, ICP lists — can be live in under two weeks.
How does pricing work if we engage Quantum after the free sessions?
Pricing is scoped to your specific roadmap after the second working session. Most engagements fall into one of three tiers — quick-win deployment, full Accelerator implementation, or ongoing managed services. We provide a written Statement of Work with fixed pricing before any paid work begins.
Do we need to commit to QBS for ongoing services?
No. Many clients take the roadmap and execute it themselves. Others engage Quantum for the full implementation or ongoing managed services. The choice is entirely yours after the second working session.
Ready to accelerate your pipeline?
Pick a time that works for your team. We'll send a calendar invite plus a short intake form so we can come prepared.
Free for ZoomInfo customers · No commitment · Roadmap is yours to keep
Prefer email? Reach out at patrick@thequantumleap.business · Download the overview PDF